Winemakers question plan as government champions Brexit ‘freedom’ to allow old-fashioned size

The poet Robert Burns imagined a man toasting his lover with a “pint o’ wine”, and Winston Churchill was perhaps the most famous proponent of the pint bottle for champagne. Now, Rishi Sunak’s government has spied a “Brexit opportunity” to legalise the sale of wine by the pint once more – if it can persuade anyone to make the bottles.

Still and sparkling wine will be sold in 200ml, 500ml and 568ml (pint) sizes in 2024, alongside existing measures, under new rules, the Department for Business and Trade (DBT) announced on Wednesday. It said the change was made possible by Brexit.

However, the pint-sized move appeared to be the extent of a push towards imperial measures, after a government consultation into allowing more businesses to buy and sell using them resulted in no new action.

  • HumanPenguin@feddit.ukEnglish
    2·
    6 months ago

    Just over 50. Can remember it being by the pint(actually fl oz) just. So your age guess is perfect.

    But yeah standadization of measurement unit is good. But absolutly no benifit to imperial. Less so now the US trade deal aint gonna happen. But technically even the US is metric legally. All there units are standadised via metric units. And their imperial is diffeeent to english units. As was the whole of europe. That why they changed.

    Moving back only makes trade harder world wide.

    As for standardised bottles. Even if it was a benifit. It should be a company choice not a law. If all useing the same bottles saves money. Absolutly no reason to use the law to force them to do so.

    I am legally blind. So really would be obe of the few people who would benifit from this.

    And my view is better lableing. Heck id even support requiring QR codes with info like this and nutritional content. Before bottlesize standardisation.

    Actially that would be a huge benifit all told. Being able to use my phone to speak all the details of the product. Including use by dates would be a fantastic advantage to all shoppers.

    And also allow multinational supply way cheaper then current system. Still way less restrictive then set size sale. Yet id still question if it should be a law.