• Moxvallix@sopuli.xyz
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      4 months ago

      Pretty sure it’s a weird “National Pharmacies” ad campaign, from Australia. I guess the fact I know this means it’s worked somewhat.

      Edit: Here’s another version of the ad.

      • dingus@lemmy.world
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        4 months ago

        Thanks although this doesn’t help me comprehend it at all lol. Why does it just say “stop this?”

        • brisk@aussie.zone
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          4 months ago

          All the adjacent windows have various minor ailments and phrases like “fix this? Treat that?” It’s trying to give an idea of what chemists can do for you.

          In Aus chemists (pharmacists) are medical professionals, capable of providing medical advice and minor treatment, but a lot of people don’t consider going to the chemist for anything other then buying specific medicine (or for some reason, perfume or most egregiously, homeopathy).

          And in case you’re still confused, the baby is crying (implied for medical reasons like colic)